Viktor reads the new client's brief and landing page, builds their first Meta or Google campaign as paused with ads and creative briefs, checks tracking, and turns it on when you approve.
Viktor asks a few setup questions, shows you a first result, then keeps it running
Already use Viktor? Open in Viktor. Nothing sends until you press enter.
Words in [brackets] are yours to fill in. Viktor asks for anything else he needs.
Reads the client brief from the onboarding form or the client channel, the landing page and any past account history
Checks which competitors are advertising and what they run
Builds the campaign in the client's Meta Ads or Google Ads account as paused: structure, targeting or keywords, 3 ad variants and the creative briefs
Checks tracking and conversion events before anything goes live
Turns it on only when the account manager approves, then reports the first 7 days
We count leads or sales from the new campaign in its first 30 days, as the ad platform reports them. Each is valued at the client's lead or order value (USD). Next to it you see the build hours you saved.
Example with typical numbers, not a customer result.
Estimate: 2 new clients a month, each with a first campaign that takes 6 hours to build by hand. 2 x 6 hours x $54.10 = about $649 a month of media buyer time, and each client goes live the day after signing instead of after a week in the queue.
Needs
Meta Ads or Google AdsAlso uses
Slack
Google Analytics
Google Tag Manager
Canva
Google Drive
GoHighLevelOne campaign built paused in the client's account, a launch checklist, an optional 7-day results check
A paused campaign and preview the same day.
More use cases
Every morning Viktor checks each client's results, messages and invoices, tells your team who is at risk and what to do, and drafts the weekly update for your approval.
Runs on a scheduleO8 puts the team capacity Viktor freed at $200K to $400K a year. Client reporting alone used to take 2 hours a week per client.
Every weekday Viktor reviews each client's Meta and Google ad accounts, flags spend that is not converting and budgets off pace, and asks before he changes anything.
Runs on a scheduleAn 8-client performance agency gets each client's ad results posted in that client's channel at 9am every day.
Viktor follows up with your team in Slack when client tasks slip, logs the answers back in ClickUp, Asana or Notion, and tells you each week which deliverables are at risk.
Runs on a schedule
A 24-person agency with 20+ clients has Viktor follow up with the assignee whenever a task changes, a job its operations lead used to do by hand.
Pick one outcome and
hand it over today.
Paste a use case into Viktor. He asks what he needs and shows you a first result in the same conversation.
