Every weekday Viktor reads Meta and Google against your Shopify orders, flags waste and broken tracking, and changes nothing without your OK.
Viktor asks a few setup questions, shows you a first result, then keeps it running
Already use Viktor? Open in Viktor. Nothing sends until you press enter.
Words in [brackets] are yours to fill in. Viktor asks for anything else he needs.
Pulls yesterday from Meta Ads and Google Ads, matched to Shopify orders
Compares each campaign with your ROAS or CPA target and its own last 7 days
Flags spend with no purchases, cost spikes, broken pixels or feeds, budgets about to run out
Posts one card per account with 3 changes and waits for your approval
Before: we treat 20% of your monthly ad spend as at stake, our standard starting estimate. After: we count the drop in daily spend times the number of days. We only count changes a person approved, and only where return on ad spend held.
Example with typical numbers, not a customer result.
Estimate: $15,000 a month across Meta and Google; $3,000 at stake; if 1 in 4 flags leads to a cut, about $750 a month. Doing the review by hand: 22 mornings x 30 min x 0.5 x $54.10 = about $290 a month of a marketer's time.
170 of 531 paying ecommerce stores on Viktor already run a version of this (as of 15 Oct 2026).
Needs
Meta Ads or Google AdsAlso uses
Shopify
Google Analytics
Google Merchant Center
Triple Whale
TikTok Ads1 weekday ads review, 1 ads skill with your targets
Yesterday's review for every connected account in the same conversation.
More use cases
Every morning Viktor checks orders, stock and listings, fixes what you approve and hands you one short list.
Runs on a schedule
TWL set up 12 scheduled workflows in 15 days, replacing about 2 hours a day of work across 5 people, and found 3 unlogged pricing decisions on the first audit.
Tell Viktor what your team copies between the store, sheets and accounting; he builds the automation, tests it on real data and keeps it running.
Runs when something happensTWL set up 12 scheduled workflows in 15 days, replacing about 2 hours a day of work across 5 people, and found 3 unlogged pricing decisions on the first audit.
Every morning Viktor builds yesterday's P&L by channel and product and flags any margin drop with its likely cause.
Runs on a scheduleTWL set up 12 scheduled workflows in 15 days, replacing about 2 hours a day of work across 5 people, and found 3 unlogged pricing decisions on the first audit.
Pick one outcome and
hand it over today.
Paste a use case into Viktor. He asks what he needs and shows you a first result in the same conversation.
