Meta Ads Toolkit
Meta AdsMethodology

Meta Ads Audience Methodology

v1.0.0 · 3,209 installs · Part of the Meta Ads Toolkit

What it does

Audience strategy framework for Meta Ads covering broad targeting, interest targeting, lookalike audiences, custom audiences, Advantage+ audience, and exclusion strategies. Includes decision trees for when to use each approach based on account maturity and business model. Referenced by audit-audiences action skill.

How this skill is used

This is a reference skill. You do not trigger it directly: the action skills in the Meta Ads Toolkit load it automatically to calibrate their analysis and recommendations.

Skill tags

#meta-ads#audience-segmentation#advantage-plus#maturity-assessment#lookalike-audiences#custom-audiences#broad-targeting#exclusion-strategies

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